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IOC Virtual Tour

Completed for:
Rio Tinto IOC
Labrador City, NL and Sept-Iles, QC

The Iron Ore Company of Canada or IOC is an Canadian Iron Ore Mine and port which is majority-owned by Rio Tinto. 

Visitor tours of their site posed safety risks so IOC reached out to us for a virtual reality tour of their mine and port facilities. SEM Productions worked closely with IOC Communications & External Relations to deliver a product that met and exceeded all stakeholder expectations.

Over the course of this project we shot and edited aerial 360° video including blasting and mining equipment, truck mounted 360° video, and ground 360° video of all of IOC’s major facilities and assets. Motion graphics and voiceover were inserted for additional context.

This tour was made available on Facebook as an 18-20 minute experience in English and French as well as our IOC360° Tour Oculus Go app. SEM Productions also designed the VR Kiosk to house the preloaded Oculus Go which is standing today at Gateway Labrador in Labrador City.

View on Facebook
Labrador West

2 Neal Street
Labrador City, NL
A2V 2K5

709 288-0608
St. John's

79 Mews Place
St. John's, NL
A1B 4N2

709 754-0499

17 Sandbanks Road
Nain, NL
A0P 1L0

709 922-1999

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